As experienced Jersey Property Solicitors we deal regularly with all Jersey Estate Agents. The following tips will help you to choose a Jersey Estate Agent and work with them to achieve a sale.
There aren’t many strangers we would invite into our bedrooms, to poke into our cupboards and comment on our furnishings. So when you appoint an estate agent to do just this, and agree to pay a hefty price for the privilege, you must choose with care.
Personal recommendation is a good place to start. Look for enthusiasm too: Selling is tough right now, so you don’t want to be saddled with a battle-weary drone. “Sold” signs will point you to an agent with proven success in Jersey property sales. Invite a few round: at least two, though more than four is overkill. They’ll be charming (it’s in the job description), so concentrate on what they offer.
Don’t necessarily go for the cheapest, nor the one who gives you the highest valuation. People are always pleased when somebody tells them that their house is worth more than they thought. Some will exaggerate the value if they know they are up against an agent with more experience and a stronger marketing team.
Experience and up to date knowledge of the Jersey property market is crucial. If an agent has just sold a house similar to yours, chances are they’ll have a database of potential purchasers. And if there are problems with the sale, they’ll be well placed to sort things out.
You will need to consider fees. A starting point is 1.5% for sole agency or 2% for joint or multiple agency. As with everything in life there’s a correlation between a reasonable fee and being good at what you do.
Then there are the contracts: sole agency, the most straightforward, grants only one estate agent the right to market your property; multiple agency, where you pay only the agent who sells it: and joint agency, where two agents work together and split the fee. Whichever you go for, read the small print and insist on a time period of your choice: month to month, or week to week if you can.
If a property hasn’t sold in a month, do a marketing review face to face with the agent and discuss feedback. Take new photographs and look at the advertising.
If things aren’t happening, and your agent isn’t doing anything about it, it may be time to change. When changing agent, use your notice period to give the new agent time to prepare properly.
Lastly, remember there has to be trust on both sides. Whether you are desperate to sell your Jersey property or prepared to wait for a good price, your agent needs to know your circumstances. Your relationship with your Estate Agent will be intense but hopefully fleeting!